Human stories, told on video

Tell your story with the people who live it every day.

We find, brief, pay, and manage real people from your community who share what it's actually like.

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M@maosmei

People don't talk about this campus enough

Same place, different trust

Branded content vs. TalkShop content.

The difference isn't production budget. It's who's telling the story and how they tell it.

Official channel
Instagram@university.official

university.official

Your future starts here. Link in bio to apply.

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Likes

2

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Reads like an ad. Reaches followers you already had.

VS
Community voice
TikTokInstagram@yxsminne

yxsminne

People don't talk about this campus enough πŸ’šπŸ’› #usf

Yasmin Profile PictureY
6.1K
22
667
329

85K

Views

6.1K

Likes

22

Comments

Reads like a friend. Reaches people who never followed you.

The decision journey

A story for every stage of the decision.

Whether someone is choosing a school, a program, or a place to live, the questions are the same: what's it really like, and will I be happy there? Here's how that plays out in higher ed.

01 Β· Discover

Get discovered before anyone fills out a form.

People aren't reading your emails. They're scrolling and searching. Real, lived-in video makes your community feel familiar and gets you on the shortlist.

25.4K views1K likes31 shares
ARIANA πŸ’‹How is student life! And what do you think about living on/off campus?

@yxsminne Β· DIML as a pre-med student at USF

02 Β· Consider

Answer β€œwhat's it really like?” before they have to ask.

Before anyone commits, they want to know how it actually feels. Honest stories from people already there help prospects picture themselves in it.

24.9K views686 likes8 comments
SIENAH REESEshould I apply?

@maddiealberti Β· What being a nursing student at USF is actually like

03 Β· Decide

Be the story they remember when it's time to decide.

Finalists get compared side by side. Authentic day-in-the-life video gives people the honest picture they're looking for.

26K views1.1K likes68 comments
audrey_ehlersYou make me want to go here and I'm a junior in college

@_lucyambrose Β· #usfca

04 Β· Belong

Keep the excitement going after the yes.

Between committing and showing up, second-guessing creeps in. Stories about move-in, roommates, and first friends help new members feel like they already belong.

5.5K views398 likes22 saves
secretOmg it's my top school. This video helps so much πŸ’•πŸ’•πŸ’•

@michaelalalah_ Β· What surprised me most about USF

Conversation proof

The views are nice, but comments drive results.

Real stories start real conversations. People ask questions, reassure each other, and make up their minds out loud, right in the comments.

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ARIANA πŸ’‹

2d

How is student life! And what do you think about living on/off campus?

312Reply
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elana._.rachel

2d

Omg I'm going as a nursing major this year I'm so excited!

47Reply
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SIENAH REESE

2d

should I apply?

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elana._.rachel

2d

I am going this year for nursing and I'm so excited!

Reply
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Clare

2d

thinking abt transferring after this πŸ”₯πŸ”₯

Reply
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audrey_ehlers

2d

You make me want to go here and I'm a junior in college

Reply
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niamhamcgarry

2d

I'm sold

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secret

2d

Omg it's my top school. This video helps so much πŸ’•πŸ’•πŸ’•

271Reply
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pdub951

2d

What's the student night life since there isn't a football team? Is there Greek life? My son got in & I'm trying to convince him to check it out

64Reply
Case study

University of San Francisco

20 student creators120+ posts6 months

1.5M

Organic views across TikTok and Instagram

43.1K

Likes

1.05K

Comments

1K

Shares

1.5K

Saves

Audit your content

See what people find when they look you up.

What's included

Everything your team needs. None of the work.

TalkShop is a fully managed program, not a tool or a platform. We handle the operations so your team can stay focused on the work only you can do.

Creator Recruitment & Management

We find, vet, onboard, and manage creators from within your community, the people who actually live the experience.

Payroll & Creator Payments

We handle all creator payouts, tax documentation, and reconciliation. No payroll overhead for your team.

Content Rights & Licensing

Full-resolution video files with complete content rights, yours to use in paid, owned, and earned channels.

Weekly Performance Reporting

View counts, engagement, reach, and flagged high-intent comments in your inbox every week.

Share your real stories where decisions get made.

TalkShop manages the people, stories, workflow, and reporting, so your community shows up with honest, human proof wherever people look: social feeds, search, and AI answers.

TalkShopAudit your content